In order to ensure the safety of public cosmetics consumption and promote the sustainable and healthy development of the cosmetics online sales market, under the guidance of the National Medical Products Administration, the association has issued a "Proposal for Building a Standardized and Orderly Cosmetics Online Sales Market" to 9 mainstream cosmetics e-commerce platforms, including Alibaba, JD.com, Jumei Youpin, Vipshop, NetEase Yanxuan, Kaola Haigou, Pinduoduo, Xiaohongshu, and Suning.com. The proposal has received positive responses from major e-commerce platforms and signed commitment letters, promising to strictly fulfill the legal responsibilities of e-commerce platform management, consciously resist the use of the internet to produce and sell illegal cosmetics, and push cosmetics consumption prompts in appropriate positions on the cosmetics product display page every May to remind consumers to pay attention to the risks of cosmetics consumption.

In May 2021, according to the National Medical Products Administration's plan for the 2021 National Cosmetics Safety Science Popularization Week, mainstream e-commerce platforms released cosmetics safety consumption tips as one of the activities of the National Cosmetics Safety Science Popularization Week. Alibaba, JD.com, Jumei Youpin, Vipshop, NetEase Yanxuan, Kaola Haigou, Pinduoduo, Xiaohongshu, and Suning.com, nine mainstream cosmetics e-commerce platforms, have already pushed the 2021 cosmetics consumption safety tips on their respective platforms: "The National Medical Products Administration reminds you that cosmetics cannot claim medical effects or have therapeutic effects. Products claiming to treat skin diseases such as eczema in children do not belong to cosmetics